
Facebook Ads Not Working? 7 Reasons They Fail (And How to Fix Them)
If you’ve been asking why your Facebook Ads are not working and the situation keeps repeating itself, you’re not alone. Many business owners jump into
Robust B2B SaaS Marketing Strategies that achieve REAL RESULTS for your business.
If getting an obscene amount of new users, reducing your lead costs, and scaling your monthly recurring revenue excites you – keep reading.
Owendenny’s SaaS marketing services are an all-in-one solution for hyper-growth SaaS companies.
From user persona and strategy development to media buying and CRO, our team will take care of the process from start to finish.
That way, you can focus on what you’re good at – building wicked products and delighting your customers.
Let’s face it: SaaS is brutally competitive.
We live in a subscription economy. And with more founders launching products to steal your market share, it’s not getting any easier.
And to make things worse, the days of chucking up a Facebook Ad or running AdWords without strategy are OVER.
The only way you’ll dominate your market is by crafting immediately understandable messaging.
By determining your customer’s mass desire, a great strategy is a cinch to develop.
Couple the above with relentless execution, and you’re half-way there.
Sounds daunting?
It doesn’t have to be
We’re an Australian SAAS marketing agency that knows how to make this stuff work.
We’re not just another digital agency that can run your ads for you (although we’re damn good at it).
No.
You’re getting a world-class growth team – for a fraction of the cost of an
in-house CMO hire!
You could call it ‘Talent-as-a-Service’.
(Neat, huh?)
Unique to each client, we assemble a growth pod.
And within your growth pod, you’ll have all the strategic and tactical talent you need to pull off customer acquisition success.
Led by our Chief Marketing Officer, your unique growth team has the strategists, writers, designers and media buyers you need to achieve hyper-growth.
If you struggle to keep your promises and have robust conversations, we may not be the agency for you.
And if you love a low-cost commoditized service that fails to deliver, click out of this session. Sorry – we’re not for you.
But if you’re looking for a SAAS marketing agency that’s fast-moving, communicates well, and executes to achieve mind-blowing results – welcome home.
At Owendenny, we plumb you into our tech stacks in the relentless pursuit of efficiency.
You’ll be in our Slack Channels, jumping on Google Meets, watching your Monday Boards run like clockwork…
You’ll be thinking
In an industry where everything is always changing, we’re committed to evolving with it, and more importantly – ahead of it.
Embedded within our culture, our team explores the depths of the universe to find the best strategies, knowledge, and tactics to give you (and ourselves, obviously) the edge in your market.
You need a growth partner that’s always learning, testing, and pushing the envelope.
You need Owendenny Digital. Now.
We have worked with Dean and Josh for several years on a variety of different projects for numerous businesses that we have owned and ran.
I could not speak highly enough about the level of service and relationships that the guys work to create with us, it is exceptional.
When we run Adwords, Facebook and various marketing campaigns the guys are extremely hands-on and regularly check in with us to see how things are going, whilst fine-tuning and optimizing the campaigns in the background to deliver the best results for us.
We look forward to another year of success working with you guys!
We know you’re wondering what our services are like.
But don’t worry, we won’t leave you hanging.
We create human nature-driven customer acquisition campaigns that are designed to captivate, seduce and delight your customers again, and again, and again.

The ONLY Google Ads Agency In Australia certified in BOTH SAAS and Direct-Response Advertising.
We use a mix of human psychology, data analysis, and best practices to help you increase your free trials, demos, and paying customers

Facebook Ads is a powerful tool to generate leads and customers. But, it can be tricky to know what campaign will work best for your SAAS product.
We develop powerful insight-driven ad campaigns that deliver measurable business growth.

Enable your businesses to run image-based ads on websites on (almost) every website on the internet.
We help you create campaigns that tell your story, convert new customers and get results.

Reach out to the professional audience you're creating massive value for and connect with them on a personal level.
We help you create LinkedIn Ads designed to generate the leads and trials you need for your business.

The new kid on the block. TikTok Ads is a powerful way to reach out to a new audience and connect with them on a personal level.
We help you create TikTok Ads that generate leads and emerging for your SAAS business.

The second-largest search engine in the world - and arguably the most powerful.
From strategy to scripting to editing to media buying, we've got the chops to get you the demos, signups, and users you desire for your business.

Use Instagram Ads to tap into to a new audience, take part in the conversation, and convert them to sticky payin' customers.
Let us help you create high-converting Instagram Ads that tell your story and get results.

Don't have the bandwidth to hire a full-time SAAS CMO? Great - we can help.
We offer fractional CMO engagements to free up your time and resources so you can focus on what you're good at - building an unbelievable SAAS product.
We'll help you develop a SAAS marketing strategy, execute the tactics, and track the results so you can see what's working and what's not in real time.

You need a whole lot more than technical chops if you want your SAAS product to take over the world.
The only way you will keep up is by having a team of psychology-backed advertising mad men leading the charge as you seize the market share you desire.
At Owendenny, we create direct-response copy that's designed to get your company results.
Combine the power of direct-response copywriting with growth marketing and watch your business blow up!
Callum ThompsonTrustindex verifies that the original source of the review is Google. I have had the honour of working with Dean. From the very beginning, this man leads with pure passion and purpose. His deep understanding of his own compelling why is genuinely inspiring. He was able to take both myself and my company from confusion to clarity in an astonishingly short amount of time. It’s not only his extensive knowledge of the industry; it’s his ability to truly understand me — my position, my challenges, and my vision — and unpack it all with such insight and care. Dean is a visionary. A leader. Someone who consistently lives by example. He has inspired and empowered me in a way I haven’t felt in a very long time. Dean, you are a great man who leads with an innate passion to provide value and promote greatness everywhere you go. Thank you for everything you have done for me. Kind regards, CT Matthew DefinaTrustindex verifies that the original source of the review is Google. If you want to scale your business then I recommend speaking to Dean. Dean is a professional and provides amazing customer service. Matthew DefinaTrustindex verifies that the original source of the review is Google. Dean is an excellent operator and very knowledgeable in his industry. He not only gives great advise on your business but generally cares about your success! Penelope LesicTrustindex verifies that the original source of the review is Google. I recently had the opportunity to sit down with Dean, and it turned out to be one of the most valuable business conversations I’ve ever experienced. What really impressed me wasn’t just his depth of knowledge in marketing and sales, but his genuine passion for helping people achieve real results. Dean didn’t just talk in theory - he made everything practical, breaking things down into clear, actionable steps I could start implementing right away. He was refreshingly honest, cutting through the fluff and highlighting exactly where my offer and pitch were falling short - and more importantly, how to fix them. His insights came from real-world experience, shared with generosity, clarity, and a no-nonsense approach that I truly appreciated. I walked away with more confidence, sharper focus, and a whole new perspective on how to approach my business moving forward. If you want someone who tells it like it is, challenges your thinking, and equips you with strategies that actually work - Dean is the real deal. This wasn’t just a chat; it was a game-changing mentoring session. Thank you, Dean - this experience has genuinely elevated the way I approach my business and mindset. Warren HillTrustindex verifies that the original source of the review is Google. Speaking with Dean was incredibly valuable and gave me a fresh perspective on breaking into new markets and scaling locally. He completely switched up my GTM approach with insights on winning in new markets. Dean’s super direct, incredibly knowledgeable, and I was genuinely blown away by his suggestions. Anand TKTrustindex verifies that the original source of the review is Google. I had the privilege of spending time with Dean and honestly, it’s been one of the most valuable business conversations I’ve ever had. What stood out to me was not just his deep knowledge of marketing and sales, but the way he genuinely cares about helping people succeed. Dean didn’t just throw theory at me, he broke things down into practical steps I can actually implement right away. He was brutally honest in the best way, pointing out exactly where I was going wrong with my offer and pitch, and showing me how to fix it so that my business can actually grow. He shared insights that only come from years of hard-earned experience, and he did it with generosity, clarity, and a refreshing directness. I walked away with more confidence in my process, and honestly, a shift in the way I think about business and life. If you’re looking for someone who won’t just sugar-coat things but will challenge you, guide you, and give you golden nuggets you can apply immediately, Dean is the person to talk to. This was not just helpful, it was transformative. Thank you, Dean. I can easily say this has been one of the best mentoring conversations I’ve had in my business journey. Natasha SquireTrustindex verifies that the original source of the review is Google. Wow!!! Dean is an absolute superstar!! I asked Dean to help me set up a Linkedin company page, which he did in 20 seconds (literally), but then he ended up solving problems I didn't even know that I had!! I am now looking forward to working more with Dean to help me with my digital footprint, and marketing my growing company!! Dean and his company are honestly an invaluable asset to any company, highly intelligent, and such a nice guy!! I can't thank him enough 🙏😊 Matt HallTrustindex verifies that the original source of the review is Google. Dean is a master storyteller, overflowing with passion and infectious enthusiasm for his craft. From the moment you meet him, his "why" is crystal clear. After 30 years in sales, I thought I’d seen it all… but in just one hour, Dean completely challenged and flipped my ideas, biases, and assumptions. His out-of-the-box thinking and fresh, fearless approach to disrupting the status quo is both inspiring and highly effective. If you want a pitch and strategy that cuts through, connects, and converts, I highly recommend partnering with Owendenny to design and execute it. Craig EvansTrustindex verifies that the original source of the review is Google. I have been working with Dean for the last 2 months and cannot recommend him highly enough. He is very passionate about his work and generates an enthusiasm that is both refreshing and contagious as well as helping our website to become much more efficient.Google rating score: 4.8 of 5, based on 22 reviewsVerified by TrustindexTrustindex verified badge is the Universal Symbol of Trust. Only the greatest companies can get the verified badge who has a review score above 4.5, based on customer reviews over the past 12 months. Read more

If you’ve been asking why your Facebook Ads are not working and the situation keeps repeating itself, you’re not alone. Many business owners jump into

The 3P Formula™ is Owendenny Digital’s proprietary growth framework designed to help high-ticket service businesses generate predictable leads, premium clients, and scalable revenue without relying

If you run a trades business in Australia, you already know the work is out there, but getting consistent, high-quality job leads? That’s the real
If you’re looking for more leads, more customers, and more revenue, then you need to sign up for our SAAS Growth Masterclass.
In this free class, you’ll learn the fundamentals of SAAS marketing and how to use them to grow your business.
You’ll also get access to our SAAS Growth Blueprint – a step-by-step guide that will show you exactly how to take your SAAS business from 0 to $1M in revenue.
Sign up now and start your SAAS marketing education today!
If you’ve made it this far down the page – congratulations, you’re looking to find the best SaaS marketing agency in Australia and the kind of person who should work with us.
With a tight-knit team and an in-demand client roster, it’s paramount we work with great leaders who understand what we do, recognize the synergy we must create to thrive and have the appropriate resources available to make the growth partnership feasible for all.
To determine whether this is you, old sport, hit “Start With A 10-Minute Chat” and follow the steps.
Once completed, Dean (aka the Director Boss Guy) will be in contact with you to support your next steps.
SAAS Founder and Marketing Leader, I applaud you for making it to this point on our landing page.
Now, I know it’s tough figuring out ‘who’s who in the zoo’, especially when there are no ‘guarantees’ in life.
Look.
Studying Direct-Response Advertising and building this Marketing Agency has been my life’s work.
We’re no flash-in-the-pan agency.
Like a lot of you, I’ve put every single thing and resource I possibly could to achieve the success we’ve had to date.
And it’s through these hard times, lessons, and the battle-tested principles I’ve executed to achieve marketing success, I stand behind this bolder-than-believable guarantee.
Why?
Complete a growth diagnostic and book a call with me – and I’ll explain myself there.
At Owendenny, we guarantee growth. All you need to do is guarantee your best self shows up to every moment you spend with us.
Sounds fair enough?
To your success,
Dean Denny
Director, Owendenny Digital
Our Saas Marketing Services and Solutions are here to drive your Product's growth. Let's boost your user acquisition, increase retention, and maximize ROI. Don't miss out on the next level of growth. Contact us today and let's supercharge your SaaS success.
A SaaS marketing agency is an agency that focuses on providing marketing services for Software-as-a-Service (SaaS) companies. SaaS companies develop and deliver software applications on a subscription basis due to which they often face unique marketing challenges due to their products and services. Therefore SaaS marketing agencies are needed for SaaS companies to market their product and services. Some examples of SaaS companies are Slack, Zoom, Zendesk, Dropbox, etc.
SaaS marketing is a specialized subset of digital marketing that is more focused on promoting subscription-based software services. Digital Marketing, on the other hand, is a broader term that is related to all marketing activities in the digital space and it is not limited to SaaS marketing.
B2B SaaS marketing, also known as business-to-business SaaS marketing, is a marketing strategy which is by promoting and selling SaaS products to other businesses rather than individual customers. In B2B SaaS marketing, customers are organizations, enterprises, or other businesses looking to adopt software solutions to improve their operations, productivity, or services.
We are a digital marketing agency focused first on user messaging – the frequently ignored factor that multiplies success across channels. Get in touch to increase your ROAS and lower your CPA/CPL.