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Digital Strategy Agency Services For Growth-Obsessed Market Leaders

Enter the battle for your prospect’s attention, and arm yourself with the most effective weapons in your marketing arsenal.

Our Marketing Strategy Agency Services help you win by arming you with a direct-response-focused approach to engage your prospects and drive them to take action.

'Bottom-Up' Marketing Strategy Services, The Way Trout & Ries Conceived Them

It’s criminal.

Too often, businesses focus on branding and Awareness campaigns.

“Stay in peoples’ faces, they say….

Well, without taking the time to develop a real strategy for driving leads and generating revenue – you are going to fall short.

At Owendenny Digital, we know Marketing Strategy should be the focus of any organization looking to grow its business. We base our Marketing Strategy Services on Direct-Response principles proven to work time and again.

With our help, you can create a winning strategy that will engage your prospects and compel them to act. We can also help you holistically implement that strategy throughout your business with our ‘Fractional CMO’ services.

Powerful Marketing. Compelling Messaging.

Proven Marketing Strategy Services. Relentless Execution.

An Australian Digital Marketing Strategy Agency Like No Other.

Led by human nature.

Inspired by the world’s greatest direct-response campaigns.

Executed through world-class digital advertising.

Our Digital Marketing Strategy services will help you leap ahead of your competition and dominate your markets.

With our help, you can create a winning strategy that will engage your prospects and compel them to act. 

From defining your objectives, developing your plan, identifying the desires of your target market, our marketing strategy development processes will get you results.

We’ll also make sure your strategy is aligned with your sales process so you can close more deals and grow your business.

That way, you can focus on what you’re good at – building wicked products and delighting your customers.

Four Life-Altering Reasons Why Marketing Strategy Services Will Blow You Away:

Digital Marketing Strategy Is Built From Bottom-Up Marketing Principles

We’re not interested in wasting your time with branding and awareness campaigns that don’t generate leads and revenue.

We use long-term trends and sustainable tactical marketing warfare to build a strategy that’ll leave your competitors dead.

Based on the fundamentals of Direct-Response Marketers like Dan Kennedy and Marketing Heroes like Jack Trout & Al Ries, you’re sure to hit a home run when you execute our plan with us.

Sales, Leads, Traffic, Angles, then Strategy. That's How We Measure Things

Direct-response marketing is all about getting an immediate reaction from your prospect.

Whether it’s a phone call, an email, or a sale, we want to see a response that tells us our efforts are working.

That’s why we use a variety of online measurement tools like Google Analytics, Facebook Insights and Hotjar to track leads, traffic and sales so that we can constantly tweak and improve our plans.

We Help Put Your Winning Marketing Strategy To Work

Once you’ve got a strategy that works, we’ll help you make it happen with our expert team of ‘Fractional CMOs’.

With our help, you can focus on what you’re good at – building products and delighting customers – while we take care of driving leads and generating revenue for your business.

You'll Love Our Aussie Charm And Wit

We might be a digital marketing agency based in Australia, but our approach is global.

That’s why we’ve cherry-picked the best ideas from the direct-response world and combined them with an Australian charm and wit that will leave you wanting more.

We've Achieved Massive Success For Our Clients

We’ve helped our clients achieve some incredible results, including:

– A 5.3x return on ad spend for an Australian Yoga Label

– A 8.1x increase in leads for a Camping Getaways Business

– Transformed A New Zealand Mortgage Brokers Information Product From Money Pit To Cash Machine By Reducing Their CPL by 16% While Increasing Their Volume By 48%, Increased Their ROAS by 41%, and Increased Their Online Revenue By 121%

We Customize Your Solution To Your Needs

We understand that every business is different, which is why we tailor our marketing strategy services to your specific needs.

Whether you’re a small business looking to take your first steps in the online world or a large enterprise wanting to take your digital marketing to the next level, we can help.

No Hidden Costs With Affordable, Flat-Rate Pricing

We believe in being upfront and honest with our pricing. That’s why we offer an affordable, flat-rate price that won’t break the bank.

Plus, there are no hidden costs or long-term contracts. You can cancel at any time.

It's More Than Writing Great Ads: The Success Of Your Marketing Campaigns Comes Down To This

Let’s face it: Generating leads and converting customers ain’t what it used to be.

It’s tougher than ever to cut through the noise and get potential customers to take notice of your product.

Sounds daunting? It doesn’t have to be.

We’re not a team of copywriters – we’re a team of specialists generating incredible leads and sales for some of the world’s leading companies.

We combine leading-edge psychology with years of digital advertising experience to create campaigns that resonate, drive traffic to your site, and convert browsers into buyers

So if you’re looking for a marketing strategy agency that can help you unlock explosive growth, you’ve come to the right place!

When you work with us, you'll instantly recognize a very subtle yet-wildly-powerful difference.

You’re not getting a service.

No.

You’re getting a world-class growth team – for a fraction of the cost of an in-house CMO!

You could call it ‘TaaS’…

Talent-as-a-Service…

(Neat, huh?)

As your marketing journey begins with us, you’ll get slack access to your curated growth pod optimized for your unicorn-esque success.

In your growth pod, you’ll have all the strategic and tactical team members needed for your success at your fingertips.

Each pod is led by our Chief Marketing Officer, and is curated with the Digital Strategists, Copywriters, Designers, and Product-Specialists essential in unlocking new levels of growth for your business.

Pushin' Your Customer Acquisition Needle Forward: We're Getting Better Minute By Minute
We're marketing strategists that know the game.

In an industry where everything is always changing, we’re committed to evolving with it, and more importantly – ahead of it.

Our team is forever exploring every nook and cranny of the universe to find the best strategies, knowledge, and tactics to give you (and ourselves, obviously) the edge in your market.

You need a growth partner that’s always learning, testing, and pushing the envelope.

You need Owendenny Digital. Now.

Don't Just Take Our Word For It...
Check Out These Incredible Companies Who've Partnered With Us
Case Study One: How We Generated 429+ Sophisticated Investor Leads In A Single Month Using Direct-Response Advertising Strategy And Facebook Ads For A Glamping Business

We have worked with Dean and Josh for a number of years on a variety of different projects for numerous businesses that we have owned and ran.

I could not speak highly enough about the level of service and relationships that the guys work to create with us, it is exceptional.

When we run AdWords and various marketing campaigns the guys are extremely hands-on and regularly check in with us to see how things are going, whilst fine-tuning and optimizing the campaigns in the background to deliver the best results for us.

We look forward to another year of success working with you guys!

- The Founders, Twilight Glamping

We have the experience, team, and resources to take your business to the next level.

Request a proposal today and let’s get started!

Marketing Strategy Services Tailored To Your Growth Targets

We know you’re wondering what our services are like.

But don’t worry, we won’t leave you hanging.

We create human nature-driven campaigns designed to captivate, seduce and delight your customers.

Marketing Plans

Our Marketing Plans aren't 'fluff'. They're 100% ROI Focused We're obsessively data-driven, so all our marketing plans are driven by revenue from the start.

Marketing Strategy Workshops

Get up close and personal with our marketing strategists.
In one of our Marketing Strategy Workshops, you'll get the deep-dive you need to create a customer avatar that's irresistible, understand your market inside out, and learn how to find and convert more leads.

Customer Avatar Development

We want to know everything about your customer - so we can find more of them.
In this service, we help you develop a customer avatar that's based on real data - not assumptions.

Online Market Research

Know thy enemy (and thyself).
In this service, we arm you with the intel you need to know your competitors (and yourself) inside out.

Fractional CMO Services

You need a Chief Marketing Officer, but you're not ready to commit.
Our Fractional CMO Services are perfect for fast-growing businesses that need high-level marketing advice and guidance, without the full-time commitment.

Direct-Response Marketing Strategy

The foundation of our marketing agency is Direct-Response Advertising. In this service, we help you create campaigns that generate leads, free trials, demos, and paying customers.

Creative Development

We're not just talkers - we're doers.
That's why our team of creatives are some of the best in the business.
In this service, we help you develop high-converting creative that's based on proven psychological principles.

Media Planning

You need to be in the right place, at the right time, with the right message.
In this service, we help you plan and execute a media strategy that's impossible to ignore.

Our Marketing Strategy Process

Initial Consultation

To begin with, we need to get to know you.

What are your business goals?

What’s your budget?

What’s your timeline?

He took action, knocked on doors and made a living helping Small Businesses (SME’s) and eCommerce brands grow online.

In his first year of Business, his approach had enabled his first handful of clients inspiring results.

He transformed (4X) a gift business into a scaling (and hyper profitable) subscription business.

He catapulted a Yoga Brand from $15K a month through to $120K per month.

He developed the ‘Big Idea’, and ran the digital advertising to enable a world-first crystal-infused soft-drink to go from $0 through to $53K per month in less than 6 months.

Things were on the way up.

And – to top it all off – he did his first international keynote. At Dojo Bali, he spoke about the nexus of direct-response and digital marketing.

Something he would later be known for.

Discovery Workshop

After we’ve had a chance to get to know you, it’s time to roll up our sleeves and get to work.

In our Discovery Workshop, we’ll take a deep-dive into your business, your market, and your customer avatar.

We’ll also start mapping out a high-level plan for your campaign.

Like a lot of Entrepreneurs/Marketers (here’s a damaging admission if you’ve ever seen one), we’re excellent at growing businesses.

We’re simply not the best at managing people.

And through this experience, the business changed shape from one built around freedom to impact.

In 2019, we got our first taste of the SAAS Business Model.

And oh boy – we’ve loved drinking the nectar of T2D3 Growth ever since.

But, as Gary Halbert says, ‘The Street Learns Best’.

As we scaled, the transition from serving SME to SAAS and Enterprises revealed to us we needed to work better with Marketing Managers.

To begin with, it was tough.

“Tough Times Never Last. Tough People Do.” – Robert Schuller

Luckily, we were tough (and we grew so much in that year). But, what happened in the next two years we never saw coming.


Strategy Development

Now it’s time to take everything we’ve learned and develop a detailed marketing strategy.

This is where we put our heads together and figure out the smartest way to achieve your goals.

That was our life for almost two years. And, honestly, it was the most stressful experience of our lives.

But, the fact we made it out the other end alive yet scattered, told us something about how we do things.

We’re lean. We don’t do cushy hires. We run a tight ship. And we’re sustainable because of it.

We don’t give up . And we know how to hustle.

When the biggest names in Advertising and Digital Marketing were dropping like flies, we were one of the last agencies still standing.

But, as they say, what doesn’t kill you only makes you stronger.

Through the power of our intentions, our ship kept sailing in the right direction.

We not only survived.

We came out stronger, with systems and processes.

Designed for hell, or high water.

Creative Development

Next, it’s time to create some high-converting creative.

We’ll work with you to develop creative that’s based on proven psychological principles and targets your customer avatar.

We’ve assembled a team to help Founders, Marketing Managers, and Business owners (like you) grow their companies on their terms.

We’re focused on building an Agency that will last for generations and make a lasting impact on the world.

This is our why.

And this is what drives us to be the best Direct-Response Advertising Agency in the world.

Media Planning

Now it’s time to put your media plan into action.

We’ll help you select the right channels and craft a message that’s impossible to ignore.

That was our life for almost two years. And, honestly, it was the most stressful experience of our lives.

But, the fact we made it out the other end alive yet scattered, told us something about how we do things.

We’re lean. We don’t do cushy hires. We run a tight ship. And we’re sustainable because of it.

We don’t give up . And we know how to hustle.

When the biggest names in Advertising and Digital Marketing were dropping like flies, we were one of the last agencies still standing.

But, as they say, what doesn’t kill you only makes you stronger.

Through the power of our intentions, our ship kept sailing in the right direction.

We not only survived.

We came out stronger, with systems and processes.

Designed for hell, or high water.

Implementation & Tracking

Finally, it’s time to roll out the campaign and track the results.

We’ll help you set up tracking and analysis so you can see how well your campaign is performing.

We’ve assembled a team to help Founders, Marketing Managers, and Business owners (like you) grow their companies on their terms.

We’re focused on building an Agency that will last for generations and make a lasting impact on the world.

This is our why.

And this is what drives us to be the best Direct-Response Advertising Agency in the world.

Reporting & Analysis

Once your campaign is up and running, we’ll provide regular reporting and analysis.

This will help you see what’s working and what’s not so you can adjust your strategy on the fly.

That was our life for almost two years. And, honestly, it was the most stressful experience of our lives.

But, the fact we made it out the other end alive yet scattered, told us something about how we do things.

We’re lean. We don’t do cushy hires. We run a tight ship. And we’re sustainable because of it.

We don’t give up . And we know how to hustle.

When the biggest names in Advertising and Digital Marketing were dropping like flies, we were one of the last agencies still standing.

But, as they say, what doesn’t kill you only makes you stronger.

Through the power of our intentions, our ship kept sailing in the right direction.

We not only survived.

We came out stronger, with systems and processes.

Designed for hell, or high water.

Refinement

After your campaign is complete, we’ll take a step back and review the results.

Based on what we’ve learned, we’ll help you refine your strategy for even better results next time around.

We’ve assembled a team to help Founders, Marketing Managers, and Business owners (like you) grow their companies on their terms.

We’re focused on building an Agency that will last for generations and make a lasting impact on the world.

This is our why.

And this is what drives us to be the best Direct-Response Advertising Agency in the world.

Check Out Some Of Our 5-Star Google Reviews
steve jackson
steve jackson
2022-03-18
My experience with Dean was positive. I found he was able to grasp the details and components of my particular business.Dean is seasoned a good listener and responds well. His enthusiasm and encouragement was a great help to me. I look forward to reconnecting in the future.
Lee Brown
Lee Brown
2022-01-21
We have worked with Dean and Josh for a number of years on a variety of different projects for numerous businesses that we have owned and ran. I could not speak highly enough about the level of service and relationships that the guys work to create with us, it is exceptional. When we run adwords and various marketing campaigns the guys are extremely hands on and regularly checkin with us to see how things are going, whilst fine tuning and optimising the campaigns in the background to deliver the best results for us. We look forward another year of success working with you guys!
Ben Couch
Ben Couch
2021-06-24
Great company to work with. Very attentive and gets great results
Timothy Brown
Timothy Brown
2021-05-27
In my professional capacity we had been looking for an online direct response agency for several years but had been unable to find one that we gelled with or could keep using profitably. Getting Dean on board has been amazing. I am a good marketer, but I have grown professionally from conversing with him and learning as he unpacks audience insights. So much so that a personal project I have been building for years has now been launched successfully and profitably. So both personally and professionally: Thanks team - I am so thankful I contacted you.
Alan Howlett
Alan Howlett
2021-03-28
Dean is a very switched on Professional who is totally customer focussed. He quickly grasps customer requirements and has an amazing breadth of contacts. Stand back and let him open up the future for your business.

Not Sure Where To Start? Take Our Free Direct-Response Advertising Masterclass Now

Are you ready to take your business to the next level?

If you’re looking for more leads, more customers, and more revenue, then you need to sign up for our Free ‘DR’ Masterclass.

In this free class, you’ll learn the fundamentals of ‘DR’ Marketing, Advertising, and Copywriting plus how to use them to grow your business.

You’ll also get access to our Business Growth Blueprint – a step-by-step guide that will show you exactly how to take your business from 0 to $1M in revenue.

Sign up now and start your Direct-Response Marketing education today!

Unleash Your Products Growth Potential With Our Proven Marketing Strategy

If you’ve made it this far down the page – congratulations, you’re the kind of person we wanna work with..

We work with excellent leaders who understand; what we do, recognize the synergy we must build to succeed, and have access to the tools and resources necessary for us to do our best work.

To determine whether this is you, old sport, hit “Run My Growth Diagnostic Now” and follow the steps.

Once completed, Dean (aka the Director Boss Guy) will be in contact with you to support your next steps.

"I'm Sharing My Tightly Held Customer Acquisition Secrets With You...": A Word From The Director

Business and Marketing Leader, I applaud you for making it to this point on our landing page.

Now, I know it’s tough figuring out ‘who’s who in the zoo’, especially when there are no ‘guarantees’ in life.

Look.

Studying Direct-Response Advertising and building this Marketing Agency has been my life’s work.

We’re no flash-in-the-pan agency.

Like a lot of you, I’ve put every single thing and resource I possibly could to achieve the success we’ve had to date.

And it’s through these hard times, lessons, and the battle-tested principles I’ve executed to achieve marketing success, I stand behind this bolder-than-believable guarantee.

solo den owendenny digital
Here’s my promise to you:

If working with us doesn’t enable you to achieve the level of growth targets your growth plan demands of us, we’ll work until we reach your goals – FOR FREE.

Why?

Complete a growth diagnostic and book a call with me – and I’ll explain myself there.

At Owendenny, we guarantee growth. All you need to do is guarantee your best self shows up to every moment you spend with us.

Sounds fair enough?

To your success,

 

Dean Denny

Director, Owendenny Digital

P.S. I still can’t believe you’re reading. If you’re a real Direct-Response cat, I know you’ve been waiting for this very moment. There are no discounts embedded in this P.S. clause, no bonuses, no time-sensitive offers (what a letdown, huh!). But, seriously – let’s talk. Hit “Run My Growth Diagnostic”, book a call, and let’s build a remarkable business together.

Let’s Talk
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